Dean Stephen Shepard will have a wide-ranging conversation with Adam Moss, editor of New York magazine, about the future of journalism and his publication’s role in the changing media landscape.

WHEN: Tuesday, Sept. 21, 2010
12:15-1 p.m.

WHERE: CUNY J-School Newsroom

Open to students, alumni, faculty, and staff of the CUNY Graduate School of Journalism

Wednesday, August 18

Thursday, August 19

Friday, August 20

Monday, August 23

Tuesday, August 24

Wednesday, August 25

Maximizing Your Online Presence, with Jeremy Caplan

Whether you like it or not, your name is online in ways beyond your control. In this 90-minute session, we’ll cover quick ways to improve your presence online, even if you’re not ready to launch (or re-launch) a whole new site. We’ll point the way toward launching your own site, going over a series of next steps to ready you for your launch.

In this hands-on workshop, you’ll also get a jump start on fixing up your online presence.

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Here is some of what you’ll learn to do:

* Launch a Microsite – a personal web page you can create in minutes
* Fix your Twitter Bio
* Clean up your Facebook privacy settings
* Improve your Google profile
* Prepare to Launch You.com – Your Own Site

When: Thursday, June 24 6:30-8 p.m.
Where: CUNY Graduate School of Journalism, 219 W. 40th Street, between 7th and 8th Ave.
Cost: $35 early reservation until June 10, $40 thereafter
Plus: Takeaway Handouts and Question and Answer Time from 8-8:30 p.m.

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This special series of enrichment classes is open to any prospective student who has commenced the application process for the CUNY Graduate School of Journalism’s Class of 2013. There is no cost to applicants for taking part in the August Academy. If you are interested in registering, please email Stephen Dougherty, director of admissions & student affairs, at stephen.dougherty@journalism.cuny.edu, or call him at 646-758-7731.

Monday, August 8

9:30 a.m.-12:30 p.m.
Intro to Public Radio – Public Radio and TV Veteran Marty Goldensohn, Room 436
In this class taught by public radio and television reporter, host, and producer Marty Goldensohn, students learn the theory and practice of public radio. A brief lecture tells the roots and values of the network. A listening session deconstructs on-screen a multi-track feature produced in ProTools. A crash course in radio production follows including basics of interviewing and writing. Students record a short interview and produce it. In the process, we discuss everything from headphones to journalistic ethics.

1:30-4:30 p.m.
Social Media for Journalists – Jeremy Caplan, Room 434
Whether you’re a Twitter newbie or a master Tweeter, here’s your chance to dive in deep. During the first half of this session, we will explore how social media tools – from Twitter and Facebook to LinkedIn and Publish2 – can spark story ideas, reveal trends, and connect you with new sources. In addition to covering social media ethics and etiquette, we will explore best practices and tips, tricks, and tools. During the second half of the workshop, discover how social media can help you build your brand in the new world of Web 3.0. We will explore how leading journalists and news organizations are capitalizing on social networks to reach out to readers, viewers, and communities. Jeremy Caplan is director of education for the Tow-Knight Center for Entrepreneurial Journalism.

5-8 p.m.
Art of the Personal Essay – Magazine Editor Paula Derrow, Room 432
At the heart of every personal essay is a memory—and any memory can be the starting point for a personal essay or a memoir, for that matter. The trick is learning how to access your memories, then using them as a jumping off point for something larger. In this three-hour workshop taught by Paula Derrow, SELF magazine’s articles director and editor of the Self Expression column, we’ll use writing prompts to spur your memory, to warm up your writing muscles, to get you thinking about details, sights, sounds, smells that you may not have thought of in a long time. We will then read each other’s results and discuss the elements that make for a compelling personal essay. Besides in class writing, we will also talk about the basics of pitching personal essays, the difference between personal essay and a blog or diary, and various techniques that make for effective personal writing.

Tuesday, August 9

9:30 a.m.-3:30 p.m.
News Photography – John Smock, Adjunct Faculty, Room 436
This workshop led by veteran photojournalist John Smock will help you improve your photographic skills for use in all media. We will cover the technical and conceptual aspects of basic camera usage, composition, visual vocabulary, photo editing, lighting, and Photoshop. You will learn how to handle portraits, news conferences, politics, intimate photo essays, and international conflicts. You will also learn how to photograph while recording audio, shooting video, or reporting for print. Whether you are a beginner or intermediate photographer, you will learn the tricks of the trade that professional photojournalists use.

2-5 p.m.
Food Writing – Indrani Sen, Adjunct Faculty, Room 308
Writing about food must be as simple as eating and cooking it, right? Wrong. Food writing requires more than a fine-tuned palate and a good recipe for holiday cookies. Locavores, the Farm Bill, food safety scares, commodity prices, environmental justice – in this post-Michael Pollan era, food writing is increasingly complex. The good news is it’s also a growing field. Gourmet magazine is gone, but the fertile landscape of localized or specialized food web sites, blogs and food zines is still expanding, and general interest publications have increased their food coverage. CUNY J-School Craft professor Indrani Sen leads this workshop that will introduce students to the fundamentals of food writing. Sen is a former Newsday reporter who has written for The New York Times dining section and Saveur magazine, among other publications.

5:30-8 p.m.
Meet the Students and Faculty Reception, 3rd Floor Cafe Area

Wednesday, August 10

9 a.m.-2 p.m.
Freelancing Workshop – Tim Harper, Adjunct Faculty, Room 308
We’ll cover generating ideas, understanding markets, getting to the right editor, pitching the story, and contracts and rights issues. Students will also write in-class pitches, to be critiqued on the spot, for magazines and web sites. Longtime independent journalist Tim Harper, a CUNY J-School Craft professor and writing coach, will teach the class. He has written a dozen books, helped many other writers with their books, and written hundreds of articles for markets ranging from Atlantic magazine to airline publications.

Whether you’re new to Twitter or a veteran Tweeter, here’s your chance to dive in deeper. After a brief review of Twitter basics and 10 tips on how to jump start your social media presence, participants will explore 7 new ways individuals and organizations are capitalizing on Twitter. During the two sessions we’ll explore 50 useful new tips, tricks, and tools. Participants will leave with a tip-sheet handout and a new strategy for making the most of Twitter.

What: Mastering Twitter Seminar

When: Tuesdays: June 1 & 8, 2010

Time: 6:30-9 p.m. + Bonus Time for Questions

Where: 219 West 40th Street @The CUNY Graduate School of Journalism

Cost: $99 all-inclusive for 2 sessions

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1-On-1: From 5:00-6:30 Jeremy Caplan will be available to answer individual questions

Questions? E-Mail jeremy@jeremycaplan.com

Mastering Twitter Seminar Announcement

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The New York Financial Writers Association is sponsoring a panel on financial news blogging, its impact, and its future.

WHEN: Tuesday, April 27 at 7 p.m.
WHERE: CUNY Graduate School of Journalism, 219 West 40th Street, Room 308

Panelists:

· Barry Ritholtz, author, blogger and financial analyst
· Jesse Eisinger, senior writer, ProPublica
· Todd Harrison, founder Minyanville.com
· Eric Starkman, owner, Starkman Associates

Moderator: Dan Colarusso, Managing Editor, Bloomberg Television

All invited. RSVP: Nyfwa@aol.com

Thursday, June 3rd from 8:30 a.m.-5:30 p.m. at the CUNY Graduate School of Journalism
Invited guests only

The CUNY Graduate School of Journalism is hosting a conference for community and ethnic news organizations on strengthening their digital news operations. Panelists will include innovative industry leaders with practical experiences to share, as well as Journalism School faculty who will conduct afternoon training workshops. Invitees include editors and publishers of community and ethnic media organizations in the New York City region; academics, policymakers, and foundations concerned with community and ethnic media.

For more information on this event, contact sarah.bartlett@journalism.cuny.edu.

Co-sponsors:
City Limits
The Sidney Hillman Foundation
New York Community Media Alliance
New York Press Association

All current students, alums, and faculty are welcome to attend.

Here’s the description:

Improve Your Web “Hygiene” with Search Engine Optimization
More and more web site traffic comes from search – so search engine optimization, or SEO, is critical for news producers to understand and apply. It starts with great content and healthy web site “hygiene.” Join interactive faculty member Adam Glenn for a fast-paced overview of the most effective techniques to influence your Google ranking, with plenty of tips you can put into practice immediately.