The Master of Arts in Journalism degree at CUNY Graduate School of Journalism is an intensive, three-semester program designed to prepare gifted graduate students for a wide variety of careers in the field of journalism.Learn More →
The course of study for the M.A. in Journalism degree is challenging and requires full-time attendance. Students complete 45 units of course work in three semesters, participate in a comprehensive summer internship, and produce a substantial final or capstone project.Learn More →
Our goal is to attract a diverse group of the highest caliber aspiring journalists to our Master of Arts in Journalism program, then to guide and support them every step of the way, from application through graduation and beyond.Learn More →
The Career Services Office will work with you from the beginning of your time here to the day of graduation -- and beyond. (We’re available to help alums, too.) Among other things, we review resumes, weigh in on cover letters, brainstorm with you about internship and employment choices...Learn More →
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The CUNY Graduate School of Journalism depends on privately raised funds for the scholarships and academic enhancements that will ensure its success as a top-flight graduate program. Learn More →
- Continuing Education
CUNY J-Camp: MBA in Half a Day: Doing Journalism, Making Money
CUNY Graduate School of Journalism
219 W. 40th St.
“MBA in Half a Day: Doing Journalism, Making Money”
A pilot interactive workshop
Instructors: Barbara Gref and Julia Reischel
Friday, June 1, 2 to 5 p.m. Limit 20 students.
Barbara Gref and Julia Reischel lead a crash course in revenue-generation for journalism startups. Gref, who sold her print and online newspaper in 2008, and Reischel, the publisher of an online newspaper, talk about their individual entrepreneurial news ventures, what they’ve learned, and what they wish they’d done differently. But really, the focus on this working workshop is you.
In this three-hour pilot session, Reischel and Gref will lead an interactive soul-searching (and bank-account-searching) discussion aimed at helping you chart your next steps in your news ventures — whether your venture is just a glimmer on the horizon or you’re
two or three years into it. Added bonus: Participants will help build the prototype for future J-Camp real-world workshops.
We are testing a new idea, using Posterous to acquaint ourselves with you, our students, and your questions, in advance of the class. Check it out.
What we’ll cover:
-Finding your personal sustainability quotient
-Revenue streams you didn’t know were there
-Why aiming for sustainability is aiming too low
-Eight mistakes you don’t want to repeat
-An entrepreneurial road map for your venture
-Realistic, road-tested goals
-New revenue ideas for your business
-Ten life-saving bits of advice
Barbara Gref has worked as a journalist for more than 25 years. She worked as a reporter, editor and senior newsroom manager for the Dow Jones Local Media flagship Times Herald-Record in New York’s Hudson Valley for 10 years. She was owner and editor of a local newspaper in the Catskills, which she grew from a monthly grossing $60,000 to a weekly grossing $300,000 at the time of its sale in 2008. Barbara is co-founder and executive director of the 501(c)(3) nonprofit Community Reporting Alliance, which was formed to preserve, promote and support local news. In its Media Restoration Project, the nonprofit launched Manor Ink this spring by a group of 12- to 21-year-olds in a town with no school or community newspaper. Gref is an adjunct professor of journalism for the State University of New York at Sullivan Community College and is one of the Poynter Entrepreneurs, having graduated from the institute’s inaugural sustainable journalism boot camp in 2010.
Julia Reischel is the publisher of the Watershed Post, which produces original reporting and curates news about the Catskill region of upstate New York. The Watershed Post has been cash-flow positive since its second year of operation. The paper won accolades for its role in reporting on the ravages of Hurricane Irene, garnering kudos from The New York Times and the “New Business of the Year” award from the Delaware County Chamber of Commerce. Previously, Reischel worked as a reporter and editor at various newspapers in Massachusetts and Florida, including the Massachusetts Lawyers Weekly, Boston’s Weekly Dig, New Times Broward-Palm Beach, and the Somerville News.