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DTSTART;TZID=America/New_York:20250605T150000
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SUMMARY:Community Archives: Preserving & Protecting AAPI History
DESCRIPTION:Fewer than 25% of all Asian Americans say they are familiar with Asian American and Pacific Islander (AAPI) history. Today\, as immigrant communities face renewed threats to their rights and safety\, the teaching and study of U.S. history remains a cultural flashpoint. \nHow do AAPI-led community archives preserve and protect forgotten AAPI history\, and protect community stories from being lost? How are community archivists navigating a changing funding climate\, and how can general-interest in-language and community news outlets partner with AAPI community archives to contextualize today’s changing political landscape and to engage their audiences? \nJoin us for a special discussion and interactive workshop with Filipino American\, Japanese American\, and South Asian American community archivists\, as we commemorate AAPI Heritage Month. \nIf you have any questions\, contact Kavitha at kavitha.rajagopalan@journalism.cuny.edu. \nRegister to attend the Community Archives event \n\nSpeakers \nRandy Gonzales\, Founder of Filipino La.:  A native New Orleanian of Filipino descent\, Randy Gonzales is a poet\, writer\, and community historian who researches and shares the stories of Filipino Louisiana. He is an associate professor of English at the University of Louisiana at Lafayette\, where he holds the Dr. James Wilson/BORSF Eminent Scholar Endowed Professorship in Southern Studies.  Randy created Filipino La.\, a community website and archive. His book Settling St. Malo (UL Press\, 2023)\, winner of the 2024 Summerlee Book Prize\, is a history of Filipino Louisiana in verse. You can find out more about Randy at www.randygonzales.com. \nNaomi Ostwald Kawamura\, Executive Director of Densho: Born and raised in San Diego\, California\, Naomi holds a Bachelor of Fine Arts from the University of Washington\, a Master’s degree from Harvard Graduate School of Education\, and a Ph.D. in Education from the University of British Columbia. Her scholarly research focuses on cultural memory practices in Japanese American and Japanese Canadian communities and she has contributed as a guest editor and author in peer-reviewed journals and editions. Prior to Densho\, Naomi was the Executive Director of the Nikkei Place Foundation\, a Japanese Canadian organization based in British Columbia. She has held leadership positions at the San Diego History Center\, the Museum Education Roundtable\, and BAVC Media\, among others. \nSamip Mallick is the co-founder and executive director of SAADA. As a second-generation South Asian American who was searching for stories that reflected his identity\, he discovered that there were no institutions preserving this history. In 2008\, Samip helped establish SAADA to ensure that these stories would never be lost. Under Samip’s leadership\, SAADA has become a nationally recognized leader in intergenerational connection and community-based storytelling. Previously\, he worked for the University of Chicago and the Social Science Research Council. Samip holds degrees in computer science and library and information sciences and has served as an advisor for the Ford Foundation and the Library of Congress. \nModerator and Presenter \n\nKavitha Rajagopalan directs the Asian Media Initiative (AMI) at the Craig Newmark Graduate School of Journalism’s Center for Community Media. \n  \n  \n\nAbout the Asian Media Initiative \nThe Asian Media Initiative (AMI) is the first national program dedicated to building visibility and sustainability in in-language and community-based news media for and by Asian Americans and Pacific Islanders in the U.S. Launched in 2022\, the AMI published the first national AAPI Media Map & Directory in December 2023. Find dedicated elections reporting resources for AAPI news media on the AMI Elections Project.
URL:https://www.journalism.cuny.edu/events/community-archives-preserving-protecting-aapi-history/
LOCATION:Virtual via Zoom
CATEGORIES:Center for Community Media
ORGANIZER;CN="Center for Community Media":MAILTO:ccm@journalism.cuny.edu
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250617T140000
DTEND;TZID=America/New_York:20250617T153000
DTSTAMP:20261010T083642
CREATED:20250609T152714Z
LAST-MODIFIED:20250609T152714Z
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SUMMARY:From Data to Story: Using AI for Reporting
DESCRIPTION:Instructor: Joe Amditis\, Associate Director of Operations\, Center for Cooperative Media at Montclair State University \nThis training focuses on the essential skills needed to transform raw data into compelling stories\, particularly in the context of election coverage\, and how to leverage artificial intelligence (AI) to enhance data visualization. \nDesigned for journalists\, analysts\, and commentators\, this 90-minute session will provide practical tools and techniques to boost reporting accuracy and clarity. Through hands-on exercises and expert guidance\, participants will learn how to: \n\nFind and clean data\nVisualize the story\nCreate effective graphics and visualizations\nApply data effectively in election reporting\nUtilize AI tools for increased efficiency and accuracy in data analysis\n\nRegister for the data reporting training \nThe training has been developed by CCM and is funded by the New York City Mayor’s Office of Media and Entertainment. If you have any questions\, contact ccm@journalism.cuny.edu. \n\nInstructor \nJoe Amditis is the associate director of operations at the Center for Cooperative Media at Montclair State University and an adjunct professor in the School of Communication and Media. He is the former producer and host of the WTF Just Happened Today podcast. Joe is a veteran of the NJ Army National Guard. He was deployed to Iraq in 2008\, and was activated to help with Hurricane Irene relief efforts in 2011. He earned a B.A. in political science and criminal justice from Rutgers in 2013 and an M.A. in engaged journalism from the Newmark Graduate School of Journalism at CUNY in 2016. Joe has also coordinated several collaborative reporting projects\, including Democracy Day\, a nationwide reporting collaborative involving 300+ newsrooms across the United States. He is the author of several guides and educational resources for small and local newsrooms\, including guides on generative AI.
URL:https://www.journalism.cuny.edu/events/from-data-to-story-using-ai-for-reporting/
LOCATION:Virtual via Zoom
CATEGORIES:Center for Community Media
ORGANIZER;CN="Center for Community Media":MAILTO:ccm@journalism.cuny.edu
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250625T140000
DTEND;TZID=America/New_York:20250625T153000
DTSTAMP:20261010T083642
CREATED:20250623T175634Z
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SUMMARY:Grow Your Audience: AI for SEO Optimization
DESCRIPTION:Instructor: Shelby Blackley\, Manager\, Newsroom SEO for The Athletic \nCommunity and ethnic media outlets must evolve\, adapt and strategize to remain visible\, competitive and sustainable in the age of AI. Despite the rise of AI\, Search Engine Optimization (SEO) is still a crucial skill publishers need — with some added caveats. Whether you’re a newsroom of one or part of a larger ethnic media collective\, learning to leverage AI for SEO can dramatically increase your visibility\, grow your audience\, and ensure your brand ranks in search. With shrinking newsrooms and rising automation\, mastering AI-driven SEO is no longer optional — it’s essential for survival and growth. \nIn this 90-minute training\, you will learn: \n\nSEO best practices\nWhat GEO\, AIO and all other AI optimization acronyms mean\nHow to use AI to develop an effective SEO strategy\nUsing AI for smarter data analysis (ChatGPT\, Gemini\, Claude)\nUsing AI to turn insights into action\n\nRegister for the AI and SEO training \nThe training has been developed by CCM and is funded by the New York City Mayor’s Office of Media and Entertainment. If you have any questions\, contact ccm@journalism.cuny.edu. \n\nInstructor \nShelby Blackley is the Manager\, Newsroom SEO for The Athletic and co-founder of WTF is SEO?\, a newsletter that helps publishers do search better. Previously\, she’s worked at The Globe and Mail in Canada\, Mashable and Indiegraf. Shelby has been in the audience development sphere for the last 10 years\, specializing in news SEO\, audience behaviour\, user journeys and newsletters\, successfully launching two to subscriber counts above 10\,000. When she’s not thinking about search and journalism\, Shelby spends her time frolicking through the trees\, weight lifting or hanging out with her corgi puppy\, Yoshi.
URL:https://www.journalism.cuny.edu/events/grow-your-audience-ai-for-seo-optimization/
LOCATION:Virtual via Zoom
CATEGORIES:Center for Community Media
ORGANIZER;CN="Center for Community Media":MAILTO:ccm@journalism.cuny.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250626T140000
DTEND;TZID=America/New_York:20250626T160000
DTSTAMP:20261010T083642
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SUMMARY:Marketing Strategy 2.0: Sustainable Revenue Streams in the Age of AI
DESCRIPTION:Instructors:  \n\nAshley Grimm\, Media Executive & Publisher\nVania Andre\, Publisher and Editor-in-Chief of The Haitian Times\n\nThis training is designed to equip small publishers and journalists with practical tools to strengthen marketing communication\, walk through steps on to build a compelling media brand\, and monetize both print and digital platforms. \nTo empower participants with a strategic\, results-driven approach to advertising\, this session will deliver actionable guidance on creating compelling ad campaigns\, avoiding common missteps\, integrating AI tools\, and aligning advertising with consistent lead generation to drive measurable ROI. \nThis two-hour training will cover the following topics: \nFirst hour: Advertising Strategy – Print & Online \n\nDevelop print and online ad campaigns that generate results\nLearn how to avoid typical advertising mistakes\nClarify your value proposition\nFocus on long-term agreements\n\nSecond hour: How to Use AI for Audience Analysis & Creating Media Kits \n\nLearn how to position your audience effectively using AI\nGet tips on tools for creating polished media kits\nDiscover how AI tools can improve your ad performance\n\nRegister for the marketing training \nThe training has been developed by CCM and is funded by the New York City Mayor’s Office of Media and Entertainment. If you have any questions\, contact ccm@journalism.cuny.edu. \n\nInstructors \nAshley Grimm is a seasoned media professional and owner of three local print and digital publications in Charlotte\, NC. With over a decade of experience in traditional and digital media\, she blends creative strategy with results-driven execution. Ashley previously served as Digital Director at Hearst Publishing and as Digital Training Director at Beasley Media Group\, leading national campaigns and training programs. She is passionate about helping local businesses grow through impactful advertising strategies that merge the trust of print with the reach of digital.\n \nVania André is Publisher and Editor-in-Chief of The Haitian Times\, a trailblazing media outlet founded in 1999 in Brooklyn\, New York. Under her leadership\, The Haitian Times has evolved from a local weekly publication to a globally recognized brand\, chronicling the vibrant Haitian community across borders. With over a decade of dedicated service\, Vania oversees all facets of editorial\, audience engagement\, and business operations. She is also an Assistant Professor of Journalism\, Media Studies\, and Public Relations at The Lawrence Herbert School of Communication at Hofstra University.
URL:https://www.journalism.cuny.edu/events/marketing-strategy-2-0-sustainable-revenue-streams-in-the-age-of-ai/
LOCATION:Virtual via Zoom
CATEGORIES:Center for Community Media
ORGANIZER;CN="Center for Community Media":MAILTO:ccm@journalism.cuny.edu
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