Executive Program in News Innovation and Leadership

Empowering News Media Leaders of the Future.

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Outcomes

The alumni of our Executive Program in News Innovation and Leadership will:

  • Gain a thorough understanding of how to build and execute a product strategy.
  • Understand the market forces that impact the business model of journalism and know how to develop new revenue models, business plans and growth strategies.
  • Learn how to foster a data-driven mindset to drive audience-centric innovation.
  • Understand and apply industry best practices in organizational structure, revenue models and innovation management.
  • Strengthen their leadership skills to attract and retain diverse talent and manage interdisciplinary teams.
  • Become more effective in how to drive change and manage transformation in their news organization.
  • Build lasting relationships with their cohort, the Newmark J-School community, and the NYC media innovation ecosystem.
demo week

How to Apply

Applications for the 2020 cohort are closed.

Applications will re-open in the spring for the 2021 class.  In addition to a non-refundable $75 application fee, applicants will be expected to provide:

  • two letters of recommendation from people who can speak of their leadership skills and potential
  • a resume
  • a letter of intent of up to 1,000 words explaining what makes you a good candidate for this program

Participants who make it through the first round will be scheduled for a video call with the program director.

FAQs

The inaugural cohort will start in January 2020 and finish in December 2020. The program combines intense, week-long residencies at the Newmark J-School in the heart of New York City with self-paced learning, digital interactions and personalized coaching over the course of the whole year . The in-person residencies will take place the weeks of January 26, April 26, May 3, July 26 and December 6th 2020. Commencement will be held mid-December after the end of the last residency. Participants are encouraged to arrive in New York the Sunday before the start of each residency as classes run weekdays from 8 a.m. to 6 p.m. Two of the weeks, April 26 and May 3, have been scheduled back-to-back and participants should plan to spend the weekend in between the modules in NYC to attend weekend workshops.

Syllabus

CLASSES

The Business of Journalism

Product Management and Development

Revenue Models and Business Development

Managing Technology and Innovation

Strategy and Execution

Audience, Data, Marketing and Metrics

Managing Culture and Change

Teams, Structures and Diversity

WORKSHOPS

Media and Innovation Ethics

Leading with Resilience

Managerial Decision Making

Leadership Communication

User-centered Design

ONGOING ACTIVITIES

Capstone Project

Coaching and Mentoring

Networking, Events, Fireside Chats and Company Visits

Timeline

This graphic shows the program timeline. The program's application opens on June 2019. In January 2020 we will have our first one-week module. The second module will be two tweeks long and will take place in May 2020. The last one-week module will take place in December 2020, followed by a closing event.

Contact Us

Do you have a question about our executive program? If so, please contact us.

Anita Zielina
Director of News Innovation and Leadership
646-758-7796
Twitter @Zielina
anita.zielina@journalism.cuny.edu

Melissa DiPento
Program Coordinator
melissa.dipento@journalism.cuny.edu
646-758-7792
(Twitter) @mdipento

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