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Executive Program in News Innovation and Leadership

Empowering News Media Leaders of the Future.

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Outcomes

The alumni of our Executive Program in News Innovation and Leadership will:

  • Gain a thorough understanding of how to build and execute a product strategy.
  • Understand the market forces that impact the business model of journalism and know how to develop new revenue models, business plans and growth strategies.
  • Learn how to foster a data-driven mindset to drive audience-centric innovation.
  • Understand and apply industry best practices in organizational structure, revenue models and innovation management.
  • Strengthen their leadership skills to attract and retain diverse talent and manage interdisciplinary teams.
  • Become more effective in how to drive change and manage transformation in their news organization.
  • Build lasting relationships with their cohort, the Newmark J-School community, and the NYC media innovation ecosystem.
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How to Apply

Applications for the class of 2023 are closed. Applications for the class of 2024 will open in April 2023. 

Applicants will be expected to provide:

  • two letters of recommendation from people who can speak of their leadership skills and potential
  • a resume
  • a letter of intent of up to 1,000 words explaining what makes them a good candidate for this program
  • Participants who make it through the first round will be scheduled for a video call with the program director or a member of the admissions committee.

FAQs

The next program will run from September 6, 2022 to June 30, 2023.  Participants are expected to participate in 2 hour weekly online sessions each Thursday, as well as attend 3 intense in-person residencies throughout the year. The first residency will take place on September 6, 2022 – September 10, 2022. The second residency will take place on February 27, 2023 – March 4, 2023, and the final residency will take place on June 26, 2023 – June 30, 2023.

Syllabus

CLASSES

The Business of Journalism

Finance for Media Managers

Product Management and Development

Revenue Models and Business Development

Managing Technology and Innovation

Strategy and Execution

Audience, Data, Marketing and Metrics

Managing Culture and Change

Teams, Structures and Diversity

WORKSHOPS

Career Development

Leading with Resilience

Negotiations

Managerial Decision Making

Dealing with Resistance

User-centered Design

ONGOING ACTIVITIES

Capstone Project

Coaching and Mentoring

Leadership Circles

Networking, Events, Fireside Chats and Company Visits

Timeline

This is a line graph of the program's timeline. The program starts on Sep. 6-10, 2022 with its first residency. The second residency takes place Feb. 27-March 4, 2023; and the 3rd residency, which includes the graduation, will be from June 26, 2023 and July 1, 2023.

EXECUTIVE PROGRAM CLASS OF 2023

Contact Us

Do you have a question about our executive program? If so, please contact us.

Anita Zielina
Director of Strategic Initiatives
anita.zielina@journalism.cuny.edu
(Twitter) @Zielina

Mayuri Mei Lin
Education Program Coordinator
mayuri.meilin@journalism.cuny.edu
(Twitter) @mayuism

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