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Entrepreneurial Journalism Creators Program

demo week


Those who successfully complete the program will learn to:

  1. Understand market needs and identify their niche by interviewing community members and stakeholders, and conducting market research. Graduates will be able to reflect on the desirability and feasibility of product ideas to assess their potential viability.
  2. Serve and grow an audience. Graduates will know how to apply tactics to build a product, grow a following, to market a project beyond its initial user base, and to engage with their community on an ongoing basis. 
  3. Develop a revenue portfolio by analyzing and testing potential monetization strategies for their new product or initiative. Graduates will also learn to identify tools and platforms for serving a community through  newsletters, podcasts, and digital events or platforms.
  4. Sharpen survival skills like sales and negotiation techniques, cultural competency, collaboration skills, personal finance and self-care and resiliency. Graduates will also refine their ability to present their product ideas clearly and persuasively.


Applications for the Fall 2021 cohort of the Entrepreneurial Journalism Creators Program are closed. Please join our mailing list to be informed about applications for the next cohorts and other opportunities.

Program Curriculum


Understand market needs and revenue opportunities

Product development

Grow a community and build an audience

Sharpen sustainability and survival skills

Develop a revenue portfolio

Entrepreneurial skills






Presentation and Design

Platforms and Tools

Next-Gen Reporting

Finding Funding


This is a line graph of the program's timeline. The program dates for the pilot cohort ran from October 13, 2020, until January 29, 2021. The program dates for the second cohort ran from March 23, 2021, until June 30, 2021. The third cohort will run from October 11, 2021, until February 4, 2022. There will be one more cohort in the spring of 2022, from March through October.


Premium SponsorMeta logoMeta Journalism Project


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Justin Hendrix

I’m no stranger to entrepreneurship programs – I taught dozens of them…But this program was very different – designed for mission oriented journalism startups…It gave me structure and a rigorous curriculum to get Tech Policy Press going.

Justin Hendrix
Tech Policy Press

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Janet Otieno

The fellowship took me on a journey that completely revolutionized my thinking about journalism…The program actually gave us all the tools we needed to run African Ringer and turn it into a mini-media empire.

Janet Otieno
Africa Ringer

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Pallavi Sareen

Through this program, I met (virtually) many interesting, passionate journalists…They helped me think of various out-of-the-box ideas for exploring things I would not have otherwise considered.

Pallavi Sareen
The Straight Line


Brandon Sugiyama set out to develop motion graphics resources for journalists, news organizations and documentary filmmakers to empower them to create engaging visual storytelling.

Romina Mella is senior investigative reporter and founding member of IDL-Reporteros, the first digital, non-profit media outlet in Peru wholly dedicated to investigative journalism.

Linda Rath-Wiggins is the co-founder and CEO of Vragments, a Berlin-based VR startup that creates VR experiences in collaboration with newsrooms.


Do you have a question about our entrepreneurial program? If so, please contact us.

Jeremy CaplanJeremy Caplan
Director of Teaching and Learning, Newmark J-School
Twitter: @jeremycaplan
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